For a long time I have been quietly planning a ShuBrew beer festival but have consistently had excuses for why I couldn't do it or that the timing was not right. Today I was updating a post on our FaceBook page and recognized that of ShuBrew's 130 followers only a handful of them were people who have ever tasted our beer. Despite getting frequent requests to have an opportunity to taste our beer we just have not had enough on hand for a public tasting event... Until now.
We are announcing today that on Saturday March 3rd, 2012 we will be hosting ShuBrew-a-Pa-Looza, our very first public beer tasting. Some details have yet to be hashed out but I'm excited to tell everyone what we know they can expect. We will doing a tasting of five or six beers, all of which are our original recipes. Tickets will be required to get into the event and a price will be set in the coming weeks. Everyone who attends will get a custom ShuBrew tasting glass with the cost of their ticket. We also plan on serving a food dish with each beer that has been specifically prepared to pair well with the style of beer.
This event also serves as somewhat of a groundbreaking attempt for ShuBrew as two major business pieces will be unveiled during the tasting. Previously unreleased to the public, details about our business plan (including short and long term projects) will be presented to those in attendance. Furthermore the premiere of ShuBrew's Kickstarter video and pledge fund will be showcased.
The event is bound to be a lot of fun and have lots of surprises, too. Please keep checking in here or on our FaceBook or Twitter pages to stay up to date with more info about the event. In the next few weeks there will be information regarding the location, pricing, beers and more. Please spread the word and we look forward to seeing you all in March.
Cheers,
ShuBrew
Great idea, but I'm pretty sure that it's illegal to charge people for this event. It's perfectly legal to give away your homebrew, but once you restrict it to only people who have paid for entrance to an event, it becomes illegal. Even if people are "paying" for the food and tasting glass and "getting the beer for free".
ReplyDeleteThe likelihood of you getting caught is probably very low. But if you have aspirations of going pro one day, it's probably a risk not worth taking.
Good luck!!